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AI Sales Coaching Platform

Your stack records calls. AmpUp coaches the reps making them.

AmpUp is an AI sales coaching platform that analyzes every call, prepares reps before every meeting, and turns this week's pipeline objections into practice. Used by B2B revenue teams to coach 100% of calls, not the 5% managers can review manually.

6.8x

Stage progression

30%

Revenue uplift

100%

Coaching coverage

Proven at the scale of a public company with $2 billion in revenue. As of 2026.

AI sales coaching platform AmpUp analyzes calls and coaches reps

Built by teams from

ThoughtSpot
Google
Netflix
Oracle
Snapchat
Gemini
AWS
Google Assistant
Roblox
ThoughtSpot
Google
Netflix
Oracle
Snapchat
Gemini
AWS
Google Assistant
Roblox
ThoughtSpot
Google
Netflix
Oracle
Snapchat
Gemini
AWS
Google Assistant
Roblox
ThoughtSpot
Google
Netflix
Oracle
Snapchat
Gemini
AWS
Google Assistant
Roblox
The AmpUp Platform

The execution loop

1
Sales BrainThe Learning System

Find what's firing. Fix what's not.

The Sales Brain analyzes every interaction across four behavioral drivers — preparation, objection handling, closing discipline, product knowledge — and shows you where execution is winning deals and where it's costing them.

$15M revenue opportunity identified from ~1,000 interactions.

See Sales Brain
Sales Brain analytics view

Explore the platform: Sales Brain, Atlas, Skill Lab.

Comparison

AmpUp vs. the others

Conversation intelligence tells you what happened. Revenue platforms tell you what might close. AmpUp changes what the rep does next.

Feature
AmpUp
Others
AI roleplay scenarios
Built from your live pipeline
Static scenario library
Scenarios from this week's objections
Yes
Not available
Pre-call deal brief
Atlas, automated
Not available
Post-call behavioral coaching
Automated, every call
Manual review only
Behavioral analysis
Sales Brain across 4 drivers
Surface-level talk ratios
CRM write-back
Salesforce, HubSpot
Limited or read-only
Coaching coverage
100% of calls
5–10% (manager-dependent)
SOC 2 Type II
Certified
Varies by vendor

Comparison reflects publicly available features as of 2026. Capabilities may vary by tier or vendor configuration. AmpUp integrates with Gong, Salesloft, and Chorus to score live calls and writes structured behavioral signals back to Salesforce and HubSpot automatically.

Customer Stories

What teams are seeing

6.8x

Stage progression across 47 teams

30%

Revenue uplift in pilot

100%

Coaching coverage

Sanjay Agrawal

Sanjay Agrawal

CEO and Cofounder, Revefi Inc

AmpUp has been a complete game-changer for our GTM organization. The coaching sharpens how we handle objections, the prep briefs keep reps focused on what matters, and the whole system gets smarter with our feedback in a matter of hours. We saw an immediate lift in conversions across the funnel—it's the first tool we've used that truly feels like a partner in growth.
Revefi Inc logo
Sujay Saha

Sujay Saha

CEO, Cortico-X

At Cortico-X, we know growth is a direct result of exceptional human experiences. The fundamental challenge has always been scaling that human touch. AmpUp is the first platform I've seen that truly cracks the code—it doesn't try to replace your best people, it digitizes their intuition so everyone on the team can deliver that top-tier experience.
Cortico-X logo
Sam Tyagi

Sam Tyagi

Founder & CEO, KlearNow.AI

Ampup unlocked growth in high-potential segments we simply couldn't scale with our existing resources. The real magic is in how its AI-powered SDRs, paired with precision-targeted sales coaching, are elevating our current AEs. This dynamic combination has energized our sales team and leadership, fueling real momentum.
KlearNow.AI logo
Toni Adams

Toni Adams

SVP Partner and Alliances Sales & BD, Starburst Data

AmpUp solves a big sales challenge, which is scaling effective enablement and sales coaching across our ecosystem partners through the use of AI.
Starburst Data logo
Integrations

Works with your stack

AmpUp works with the tools your revenue team already relies on. No rip and replace. No new system to learn.

100+ integrations

Gong
Salesforce
HubSpot
Google
Microsoft
Chorus

Conversation Intelligence

Gong · Chorus · Fireflies · Fathom · Granola

You already have the signal. AmpUp turns it into action. Keep your recordings. We add coaching, prep, and practice so reps know exactly how to improve before the next call.

CRM

Salesforce · HubSpot

We pull deal context from your CRM and push insights back in. Notes, scores, and next steps stay current without extra work from reps.

Calendar & Communication

Google · Microsoft · Slack

Prep briefs before every meeting. Coaching debriefs after. Delivered where reps already work.

FAQ

Frequently asked questions